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In part three of this multi-episode series on how differentiation can give you the winning edge in sales, Jeb Blount, author of Objections, and Lee Salz, author of Sales Differentiation, discuss how stories evoke emotions and set you apart from your competitors.


 

About the author

Jeb Blount

Jeb Blount is one of the most sought-after and transformative speakers in the world…

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