It Pays to Create a Buying Vision
Your buying vision needs to be closely linked to the specific customers you are looking to do business with. Create a vision in their minds about why they should buy from you. It sounds
Your buying vision needs to be closely linked to the specific customers you are looking to do business with. Create a vision in their minds about why they should buy from you. It sounds
Businesses don’t buy from businesses. People buy from people. Go out of your way to do the little things that form a personal connection that is unique to you. What are some best practices
When your website turns people off after you send them there, you are only widening that gap between brand marketing, execution, and customer loyalty. Retail businesses monitor social media sites and customer service. According
When you convince yourself that you are so busy, you won’t focus on the most important task at hand, such as working on your business growth action plan. Is the thought “I’m so busy”
Hiring the wrong salespeople is costing you money. It’s time to learn how to hire right the first time. Identifying and attracting highly skilled sales professionals can be a challenging prospect for employers who
Small business owners and entrepreneurs face the challenge of balancing sales against marketing every day of the week. Do you have cycles in your business when sales are incredibly good? You are so busy, you
If you are waiting to get motivated before you make calls remember this: Motivation comes from action, not the other way around. I often receive time management questions from sales reps. This week I
Marketing is all about attracting attention and building a relationship. There is no selling going on. This past week I had the good fortune to facilitate a working breakfast seminar on marketing at the
Business ethics, when positive and consistently displayed, build customer confidence and add tremendous value to the buying decision-making process. Foundation for Success Writers never truly know what hits a nerve with their readers and
