Author: Wendy Weiss

Image of sales rep following up using email scripts

Why Even The Most Successful Salespeople Use Scripts

All Salespeople Use Scripts— Even You Sales professionals who are extremely successful have scripts that they use regularly and that they have honed over the years. Many sales professionals claim that they never use scripts and never would. Many take…

new rules for cold calling

New Rules for Cold Calling in the Twenty-First Century

Cold Calling is Alive and Well With New Rules Cold calling is one of the most targeted, efficient and effective ways to reach potential customers but there are new rules for cold calling in the twenty-first century that will help…

Cold Calling and Sales Prospecting

How to Target Your Market to Get a “YES” on a Cold Call

“Go through the ‘no’s’ and hang ups until someone finally says, ‘yes.’” Ecch! No wonder so many people hate cold calling." Getting to ‘Yes’ During a Cold Call “Rejection comes with the territory. If you're going to cold call you're…

How to Get to the ‘Yes’ in Cold Calling!

“Go through the ‘no’s’ and hang-ups until someone finally says, ‘yes.’”  Ecch! No wonder so many people hate cold calling. “Rejection comes with the territory. If you're going to cold call you're going to have to deal with people saying…