It is critical for small business owners and sales professionals to understand some Internet basics specific to search engine optimization (SEO).
They’ll also need to know how to write better marketing copy before they make the jump into social media as they expand their branding further and further into cyberspace.
Then within the customer loyalty plan, you will need to write specific goals as to how to monitor what customers are saying about your business on the web through social media and other interactive web sites.
Today, being ahead of the curve is necessary, especially if you wish to thrive in the years to come.
About the author
Leanne Hoagland-Smith has over 25 years in sales. Her true joy is selling and…