In this workshop, participants gain techniques and tactics for leveraging LinkedIn® Direct Messaging (the Swiss Army knife of communication tools) to engage hard-to-reach prospects and become more agile, effective communicators.
Workshop Details
Who and Why?
This workshop is designed for SDRs, BDRs, Field Sales Reps, and prospecting Account Executives responsible for building pipe and advancing opportunities through cold outreach or inbound lead follow up.
Sellers who are adept and leveraging the LinkedIn® Direct Messaging app for prospecting—text, voice, video—increase their probability of connecting with top-level decision-makers.
Delivery Modalities & Length
Virtual Instructor-Led (60 Minutes)
In-Person Instructor-Led (Two Hours)
E-Learning (30 Minutes)
Learning Outcomes
How to structure effective Direct Messages.
How to integrate direct messaging into prospecting sequences.
How to improve Direct Message response rates.
LinkedIn® App features and technical skills.
Competencies Developed
Direct Messaging Communication Skills
Strategies and Tactics for Connecting With High-Level Decisions-Makers