Not every fractional sales leader is the same. Some walk in with a proven playbook, a working system, and an entire team of experts behind them. Others are one person with a shingle out, learning on your dime.
Before you hand anyone the keys to your sales team, use this free scorecard to evaluate every candidate against the seven criteria that separate effective fractional sales leaders from the ones who’ll be learning the job on your dime.
A free 25-point evaluation tool for vetting fractional sales leaders and fractional CROs before you hire one. It covers the seven areas that separate a proven leader from an expensive experiment: track record, playbook, the team behind them, communication, time commitment, the assessment, and the exit plan.
Check a box only if the candidate's answer is a clear yes, with proof. A maybe is not a check. Each check is worth one point, for a total of 25. A true fractional sales leader scores 23 or higher. Below 17, walk away.
Founders, CEOs, and business owners who are evaluating fractional sales leadership for the first time. If you have never hired a sales executive before, this scorecard gives you the exact questions to ask so a polished pitch cannot hide a missing playbook.
Yes. Enter your email and the full PDF is yours to download, print, and bring to every conversation with potential fractional sales leaders.
