People love to buy things, but they hate the feeling of being sold. What customers want is a business or retail culture that makes buying a comfortable experience where sales professionals give them quality time. Everyone is looking for someone…
Richard F. Libin has written two acclaimed books that help people of all walks of life improve their sales skills, because as he says, “everyone is a selling something.” His most recent book, Who Knew?, was published in early 2017. His first book, Who Stopped the Sale?, is now in its second edition. As president of APB-Automotive Profit Builders, Inc., a firm with more than 48 years experience working with both sales and service professionals, he helps his clientele, through personnel development and technology, to build customer satisfaction and maximize gross profits in their businesses.