Author: Steve Ferrante

How to Keep Your Customer Service In Shape

The true test of a business’s customer service fitness is not when things are going right – but rather what is done when things go wrong. The fact is the customer is not always right and, in many cases, employees…

A One-Size-Fits-All Sales Presentation

One of my rules for Champion sales people is that nobody buys anything unless there’s a gap between where they are and where they want to be. To effectively sell value, sales people need to engage the prospect in a…

Whats In It For Me – The Art of Selling Value

Ask yourself: Ever had a prospective client request a discount, postpone an order, or worse, cancel purchasing from you or your salespeople? Well then it’s a good bet they don’t understand your offerings true value. Wait a minute you say,…