Salespeople Who Use Stories Win More Business The power of a good story is something we as salespeople can’t afford to ignore. Here's how and why you need to consider adding the skill of storytelling to your sales tool kit.…
How Improv Comedians Engage An Audience With Silence Silence is golden on a comedy stage, just like it is on a sales stage. When the players don’t know what to verbally say to thoughtfully engage an audience, saying nothing at…
Selling In The Age Of Google Selling in the age of Google can be challenging, but ultra-high performers use buyer knowledge to their advantage by leveraging strong, memorable connections with prospects and customers. Ultra-High Performers Avoid The "Google Effect" Technology…
How to Make Connections with Powerful Communication Here are three ways that ultra-high performing salespeople create simplicity in their messaging for powerful communication to produce better results. We've all heard of the K.I.S.S. method: Keep It Simple, Stupid. It's actually…
In B2B Sales, Storytelling Builds a Human Connection When we are children growing up, it’s fairy tales and stories that shape our thinking. They trigger our imagination and fuel our creativity. As adults it’s not that different, we are always…
What the show, in general, did so well is very similar to what we do to be successful in sales. Seinfeld used “situational humor,” which is just as it sounds: characters are shown in everyday situations that are funny. "Hello,…
Have you ever noticed that the speakers/presenters who capture your attention the best are storytellers? Everyone loves a story! Spotlight, the Oscar winner for Best Original Screenplay in 2016, proved yet again that a good story told well can pay…