While we all appreciate the new platforms and content that our companies provide, the problem becomes if we focus on getting visible without working on increasing our value, we’ll get vetted out of the deal. Visibility before Value = Vetted…
Memorable Sales Presentations Always Win Selling is all about memorable performances - especially in person. Don't Be Forgettable While watching an incredibly boring episode of American Idol, one of the judges critiqued another generic singer. All of the contestants seemed…
Warning: If you can hear a pin drop during your presentation, your audience may be asleep. Which one of the following is an example of a good listening skill? (A) Address your customer’s objection’s first. (B) Use animated listening. (C)…
A professional actor would never walk out onto a stage without warming up their instrument to make sure they are communicating at their best. What is your most powerful sales tool? Your website? Video brochure? Multi-media presentation in 3-D? While…
Customers and prospects want to know that you understand their issue, tell them how you’re going to fix it and how much it costs…pronto. There are several ways to deliver your sales message in an engaging way that will earn…
In order to strike a balance between no theme and full-on theme park, it’s important to understand how to choose a theme that’s right for your presentation and your audience. A group of flight attendants in matching uniforms strolled through…
The Warm and Fuzzy Value Proposition People love the term value proposition, so user friendly, none threatening, cute, warm, and safe You are no longer relying on Palm Pilot, going to Blockbuster for your in-home movie entertainment, so why are…