Summary The four principles of effective sales conversations are: (1) people respond in kind, meaning emotions are contagious and you set the tone; (2) people communicate in stories, and the clues to their real problems are buried inside those stories;…
I was about two years into my sales career when I took a deal I had no business taking. A local business owner was expanding fast, opening new locations all over town, and I sold him a telecom package that…
Summary Your attitude arrives before you do in every sales conversation. Before buyers process what you're saying, they're already reacting to your energy, tone, and presence — on the phone, on Zoom, and in person. A simple 30-second reset before…
Summary: Most sales managers confuse empathy with sympathy and pay for it in team performance. Jeb Blount breaks down the real difference, why listening first is the most powerful coaching move you have, and how to hold the line on…
Summary: Why people buy has far less to do with logic than most salespeople think. Buyers make decisions driven by emotion first, then justify those choices with rational explanations after the fact. To close more deals, you have to learn…
Summary: In sales, relaxed assertive confidence is the calm, settled belief that when you ask, the answer will be yes. It is one of the most reliable traits separating top-performing salespeople from those who stall out. It is not arrogance,…
Morgan Keim, founder of Ocean Ridge Capital, raised over $400 million in venture capital before he turned 35. One of his companies alone pulled in over $300 million pre-revenue—convincing pension funds and VCs to invest hundreds of millions in a…
Brad Beeler, author of Tell Me Everything and retired Secret Service agent who has conducted more criminal polygraphs than anyone in the agency's history, was clearing a house on a search warrant when he came across two dogs: a pitbull…
You're at a networking event and someone corners you. For the next ten minutes, they talk nonstop about their vacation, their dog, their new car. You're not having a conversation. You're trapped in their monologue. You're annoyed. You tune out.…
Here's a question that'll make your head spin: You just inherited 50 neglected accounts, and your customers feel taken for granted. How do you reposition yourself as a high-value partner instead of just another transactional vendor who's about to disappoint…
Here's a question I get asked all the time: What's the single biggest misconception holding salespeople back? That question came from a room full of college students at BYU-Idaho, ages 19 to 24, all exploring sales careers. And my answer…
Here's a question that'll make your head spin: How do you train MLM recruits who have zero sales experience to actually sell instead of just posting on social media and hoping for the best? That's the question Andrew Osborne from…