How Much Gold is Hidden in Those Hills of Business Cards?
Why do you have those business cards? Do you have piles of business cards near your desk or computer stand? So what are you doing
Why do you have those business cards? Do you have piles of business cards near your desk or computer stand? So what are you doing
Today, having a flight plan, or what is called an integrated marketing plan, that unites many of the actions mentioned earlier is no longer an
If your cyberspace storefront is not keyword-rich, easy to navigate, and ladled with fresh content, you will have visitors who stay less than 10 seconds.
When you provide the right solution for the right problem, you will never ever need an elephant gun to kill a fly. How many times
When your website turns people off after you send them there, you are only widening that gap between brand marketing, execution, and customer loyalty. Retail
When you convince yourself that you are so busy, you won’t focus on the most important task at hand, such as working on your business
Small business owners and entrepreneurs face the challenge of balancing sales against marketing every day of the week. Do you have cycles in your business
Marketing is all about attracting attention and building a relationship. There is no selling going on. This past week I had the good fortune to
Today’s industrious entrepreneurs, small business owners, and even C Level executives have a new strategy not afforded to past generations – blogging. Today’s industrious entrepreneurs,
Sales is about relationships. Your sales team can boost your company’s image by blogging, contributing to trade publications, and presenting within your marketplace. Use the
They key here is to make it easy: ask questions that would form the basis of a testimonial, write it up on the customer’s behalf
In this interview Jeb Blount and Douglas Burdett discuss why marketers and salespeople need to get up front and personal with proactive outbound prospecting on